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Etsy Listing Image Size Guide 2024

Etsy Listing photo size Guide 2024

When it comes to selling on Etsy, having the right images can make all the difference. High-quality, correctly sized photos help potential buyers get a clear look at your products, which can lead to more sales. Etsy has specific recommendations for listing photo sizes to ensure your products are presented in the best possible light.

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In this blog, we’ll explore the recommended Etsy listing photo size guidelines and why following these best practices is essential for creating an eye-catching shop that stands out to shoppers.

Importance of Etsy Listing Photos

Etsy Listing Photo Size 2024

First impressions matter, especially in online shopping. Potential buyers are drawn to visually appealing images that accurately represent the product. A well-presented item can significantly increase the chances of conversion, turning casual browsers into buyers. With Etsy being a platform that thrives on creativity and aesthetics, investing time and effort into your listing photos is essential for anyone looking to sell on Etsy successfully..

Etsy Listing photo size 2024

When it comes to listing images on Etsy, size matters. The Etsy listing photo size recommendation suggests using 2000 pixels on the shortest side, with a resolution of 72 PPI (pixels per inch). This translates to a clear and high-quality image that showcases your products effectively. Keeping your images at this size ensures that they maintain their sharpness and detail, which is crucial for attracting potential buyers. Additionally, be mindful that images larger than 1 MB may struggle to upload, especially if you have a slower internet connection. To avoid any issues, it’s best to keep your images within this file size limit.

Here are the recommended sizes for Etsy listing photos:

  • Size: At least 2000 pixels on the shortest size, 3,000 x 2,250 pixels recommended.
  • Aspect Ratio: 4:3 recommended
  • Orientation: landscape or square orientation for the first image, and keep it consistent across all listings.
  • File Type: JPG, GIF, or PNG
  • Color Mode: sRGB
  • Resolution: 72 PPI
  • File Size: less than 1 MB for faster uploading

In addition to your primary listing images, Etsy also has specific size recommendations for other visual elements in your shop:

Etsy Image Sizes 2024

Shop Icon

Your shop icon is the first element shoppers see next to your shop name, making it a crucial branding asset.

  • Recommended size: 500 x 500 pixels
  • File type: JPG, GIF, or PNG
  • Color mode: sRGB
  • Resolution: 72 PPI
  • File size: Less than 1 MB for faster uploading

Etsy Thumbnail Size

The Etsy thumbnail size is just as important. This is the first image shoppers see in search results, so it needs to be eye-catching and clear.

  • Recommended size: 570 x 456 pixels
  • File type: JPG, GIF, or PNG
  • Color mode: sRGB
  • Resolution: 72 PPI
  • File size: Less than 1 MB for faster uploading

Profile Photo Size

This is a personal photo or Profile photo that represents you as the seller and helps build trust with buyers.

  • Recommended size: 500 x 500 pixels
  • File type: JPG, GIF, or PNG
  • Color mode: sRGB
  • Resolution: 72 PPI
  • File size: Less than 1 MB for faster uploading

Team Logo

If you’re part of an Etsy team, the team logo provides a visual identity for your team.

  • Recommended size: 170 x 100 pixels
  • File type: JPG, GIF, or PNG
  • Color mode: sRGB
  • Resolution: 72 PPI
  • File size: Less than 1 MB for faster uploading

Big Shop Banner

The big shop banner sits prominently at the top of your shop page and is a great way to showcase your brand identity.

  • Recommended size: 1600 x 400 pixels (minimum: 1200 x 300 pixels)
  • File type: JPG, GIF, or PNG
  • Color mode: sRGB
  • Resolution: 72 PPI
  • File size: Less than 1 MB for faster uploading

Mini Shop Banner

The mini banner is a smaller version of the big shop banner, allowing for a more compact visual introduction to your shop.

  • Recommended size: 1200 x 160 pixels
  • File type: JPG, GIF, or PNG
  • Color mode: sRGB
  • Resolution: 72 PPI
  • File size: Less than 1 MB for faster uploading

Carousel Banner

A rotating banner that allows you to feature multiple images, ideal for showing off product collections or seasonal promotions.

  • Recommended size: 1200 x 300 pixels per image
  • Number of images: up to 4
  • File type: JPG, GIF, or PNG
  • Color mode: sRGB
  • Resolution: 72 PPI
  • File size: Less than 1 MB for faster uploading

Collage Banner

The collage banner allows you to create a grid-like display of images, perfect for showcasing a variety of products.

  • Recommended size: 1200 x 300 pixels per image
  • Number of images: up to 4
  • File type: JPG, GIF, or PNG
  • Color mode: sRGB
  • Resolution: 72 PPI
  • File size: Less than 1 MB for faster uploading

If you prefer to think in inches, the recommended sizes translate to approximately 6.94 x 5.20 inches for the short side.

How to Resize Images for Etsy Listings?

When preparing your images for Etsy listings, resizing is essential to ensure quality and performance. You can use image editing software, such as Photoshop, or online tools to resize your images while maintaining their quality. If you decrease the size of an image, it won’t affect its resolution. However, increasing the size can lead to pixelation, which may compromise the clarity of your photos.

Girl sitting on Sofa

It’s also important to note that Etsy may compress your uploaded images to improve page performance. This compression can affect the sharpness of your images, so it’s wise to ensure your images are optimized for mobile displays to provide an enhanced user experience. For best results, always check the final image after upload to confirm that it meets your expectations regarding sharpness and color fidelity.

Additionally, be mindful of the color mode of your images. Before uploading, convert them to sRGB color mode to maintain color accuracy on Etsy. Avoid using the CMYK color profile, as it is meant for print and may cause color discrepancies on the site. By following these guidelines, you can ensure your images look their best on your Etsy listings.

Tips for Optimizing Your Listing Images

Creating eye-catching listing images involves more than just meeting size requirements. Here are some practical tips to enhance your photos:

  • Image Orientation: Start with a horizontal or square photo for your first listing image to create a consistent and attractive look across your shop.
  • High Resolution: Ensure that your images are taken at the highest possible resolution to avoid pixelation when resized.
  • Negative Space: Leave some negative space around your product to create a cleaner look. This will also help when cropping images for thumbnails.
  • Lighting and Background: Use natural light and a clean, uncluttered background to highlight your product. A neutral or white background is often best for showcasing items.
  • Editing Tools: Use photo editing software to crop, adjust brightness, and enhance colors. Consider tools like Canva or Adobe Photoshop for user-friendly editing.

Summary

In 2024, understanding the Etsy listing photo size requirements and best practices is essential for any seller looking to make an impact in a competitive marketplace. High-quality images, sized correctly, can significantly influence a buyer’s decision-making process. Remember to adhere to the recommended sizes and aspect ratios, and consider the tips provided to create visually appealing listings.

By ensuring your images are optimized, you not only enhance the overall aesthetic of your shop but also improve your chances of attracting more customers. In the end, great photos can lead to higher sales and a stronger brand presence on Etsy. Start taking the right steps today to elevate your listings and stand out in the crowded online marketplace!

Etsy Listing photo size FAQs

Q1. What size is the Etsy product image 2024?

Etsy recommends listing photos to be at least 2000 pixels wide to ensure high quality. However, using a 3000-pixel width is ideal for optimal detail and clarity.

Q2. What are the dimensions of an Etsy listing?

For 2024, Etsy recommends that product images be at least 2000 pixels on the shortest side. Maintaining this size helps ensure clarity and detail in your product photos, which is crucial for online shopping.

Q3. What size is the Etsy banner 2024?

The recommended size for an Etsy shop banner in 2024 is 1600 x 400 pixels for a large banner and 1200 x 160 pixels pixels for a mini banner.

Q4. What is the best size for Etsy thumbnails?

For the Etsy thumbnail size, the recommended dimensions are 570 x 456 pixels to display your products clearly in search results.

Q5. What is the size limit on Etsy?

Etsy allows each image to be up to 20MB in size, with a total of up to 10 images per listing.

Q6. What is the best image size for Etsy products?

The best image size for Etsy product images is at least 2000 pixels on the shortest side, with a recommended size of 3000 x 2250 pixels. This ensures your images are high-quality and display well on various devices, attracting potential buyers.

Q7. What size and resolution for Etsy banner?

The recommended size for the Etsy shop banner is at least 1200 x 300 pixels, with an ideal size of 1600 x 400 pixels. The resolution should be 72 PPI (pixels per inch), which is suitable for web display.

About the author

Himanshu Rawat is a social media specialist at Outfy. He helps e-commerce businesses boost their online presence using innovative social media strategies and Outfy’s automation tools. With expertise in digital marketing, Himanshu creates impactful content and promotional campaigns. Outside of work, he stays updated with the latest trends in social media and e-commerce.

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