Are you having trouble getting people to notice your pins on Pinterest? You’re not alone. With over 518 million users (according to Statista), Pinterest is huge. But just like in a store, the right timing is important. When you post at the right time, more people will see your pins. So, what is the best time to post on Pinterest in 2024?
In this blog, we’ll talk about the best days and times to post on Pinterest and give you some tips on how to figure out the perfect time to post for your audience.
The Best Days and Times to Post on Pinterest in 2024
Based on 50,000+ Pinterest users on Outfy, Sundays, Mondays, and Tuesdays are generally the best days to post on Pinterest in 2024. Conversely, Thursdays and Fridays tend to see lower engagement.
Let’s break it down further:
- Sundays: The best time to post is in the evening, between 8 PM and 10 PM. You can also try posting around 12 PM, as people often scroll through Pinterest during their downtime.
- Mondays: Evenings are great, especially between 8 PM and 9 PM. Afternoons, like between 2 PM and 4 PM, can work too.
- Tuesdays: Similar to Mondays, evenings are a good bet. Post around 8 PM to 9 PM, and you can also try 3 PM to 4 PM.
- Wednesdays: The evening (8 PM to 9 PM) works, but the afternoon (2 PM to 4 PM) might be even better.
- Thursdays and Fridays: These days are quieter, but posting in the afternoon (2 PM to 6 PM) could still get results.
- Saturdays: This is usually the slowest day for engagement. If you want to post, try 11 AM or the evening around 6 PM to 7 PM.
Remember, These are general tips, but your best results will come from testing what works for your audience.
How to Find the Best Times to Post for Your Audience
To make the most out of your Pinterest posts, it’s important to find out what time works best for your followers. Here are some simple steps to find the best time to post on pinterest:
- Know Your Audience: Think about who your followers are. Are they students, working adults, or parents? This helps you guess when they’re online.
- Use Pinterest Analytics: Pinterest offers tools that show you when your followers are most active and which of your pins are performing best. This will help you plan.
- Try Different Times: Post at different times during the day and week. Track which times get the most engagement, like saves, clicks, or re-pins.
Once you know when your followers are most active, you can tailor your schedule to get the best results.
Best Time to Post on Pinterest by Industry
Depending on the kind of content you post, the best time to post on Pinterest can vary. Here’s a quick guide by industry:
1. Fashion and Beauty
- Best Days: Mondays, Tuesdays, and Wednesdays
- Best Times: 7 PM – 9 PM, 1 PM – 3 PM
For fashion or beauty products, evenings and lunch breaks are the best times to post. People often browse for style inspiration during these times.
2. Home Decor & DIY
- Best Days: Sundays, Mondays, and Tuesdays
- Best Times: 8 PM – 10 PM, 11 AM – 1 PM
Home decor and DIY product posts do best in the evening when people are relaxing, and also during midday when they’re planning their next projects.
3. Fitness
- Best Days: Mondays and Tuesdays
- Best Times: 6 AM – 8 AM, 7 PM – 9 PM
Fitness-related products are popular at the beginning of the week when people are motivated to start their fitness routines. Early mornings and evenings are the peak times for fitness content.
4. Gadgets and Technology
- Best Days: Tuesdays, Wednesdays, and Thursdays
- Best Times: 9 AM – 11 AM, 6 PM – 8 PM
For tech products, weekday mornings and evenings are ideal, as people often research new gadgets during these times.
Beyond Timing: Engagement Essentials for Online Sellers
While timing is a crucial piece of the puzzle, it’s certainly not the only factor. High-quality visuals, captivating descriptions that go beyond basic product details, and strategically chosen keywords are all essential ingredients for boosting engagement and driving sales on Pinterest.
Here are some additional tips:
- Use Great Images: Pinterest is all about visuals. Make sure your pins use high-quality, eye-catching photos or graphics.
- Write Interesting Descriptions: Add more than just basic info. Share tips, tell a story, or explain why the pin is helpful. Adding keywords can help people find your pins.
- Join Group Boards: Being part of group boards related to your interests helps your pins get noticed by more people.
- Use Trending Topics: Share pins related to popular topics like seasonal trends (for example, holiday decor or summer recipes) to get more views.
- Post Regularly: Don’t just post once in a while. Stay active on Pinterest, post often, and keep sharing new content.
Effortless Content Creation with Outfy
Creating high-quality visual content for Pinterest can be time-consuming. Consider using a tool like Outfy. Outfy is an AI-Powered social media management tool specifically designed for online stores. It uses AI to automatically create engaging content like videos, collages, and Animated GIFs featuring your products. This can save you a significant amount of time and effort, allowing you to focus on other aspects of your business.
Conclusion
The best time to post on Pinterest depends on your audience and what kind of content you’re sharing. Start by testing different times and track which ones give you the most engagement. Once you figure out when your audience is most active, you’ll be able to get more people to see and interact with your pins.
By posting at the right time and following these tips, you’ll be on your way to getting more eyes on your Pinterest content!
FAQ : Best Time to Post on Pinterest
1. When Are People Most Active On Pinterest?
People are most active on Pinterest during evenings (7 PM – 9 PM) and weekends. The best time depends on your audience and industry, so testing different times is recommended.
2. How Many Times A Day Should I Post On Pinterest?
It’s ideal to post 3 to 5 times a day. Consistency is key, but avoid overposting, which could lead to audience fatigue.
3. Does It Matter When You Post On Pinterest?
Yes, timing does matter. Posting during peak times increases visibility and engagement with your audience. Experiment with different times to find the best schedule for your followers.
4. How Do I Get Noticed On Pinterest?
To get noticed, use high-quality images, optimize your board titles and descriptions with relevant keywords, and pin consistently. Engage with followers, join community boards, and collaborate with influencers if possible.
5. How Long Does It Take To Get Noticed On Pinterest?
It can take anywhere from a few weeks to a couple of months to start gaining traction on Pinterest, depending on your consistency, content quality, and the use of relevant keywords.
6. When Is The Best Time To Post On Facebook?
The best times to post on Facebook are 1 PM – 3 PM on Wednesdays and Thursdays. Engagement tends to peak during lunch breaks and mid-afternoons.
7. When Is The Best Time To Post On Instagram?
On Instagram, 9 AM – 11 AM and 7 PM – 9 PM are the most popular times to post. These are typically when people are starting their day or unwinding in the evening.
8. When Is The Best Time To Post On Twitter?
The best time to post on Twitter is between 8 AM – 10 AM and 6 PM – 9 PM on weekdays, particularly Wednesdays and Thursdays, when engagement is highest.