More than half a billion users visit Pinterest every month. Not surprisingly, Pinterest is the go-to global hub for inspiration. That’s why it’s worth knowing that Pinterest is making social media sharing easier and more user-friendly.

In a nutshell, the new board sharing feature makes it easier for Pinterest users to share dynamic videos of their favorite Pinterest boards to other social platforms and upsize their influence on Pinterest.

Why this improvement?

The newest enhancement is driven by user feedback, as users value the ability to share their creative processes on different platforms and find inspiration from others.

For Pinterest users, the platform isn’t just a platform—it serves as a space for discovery and expression.

Be like power pinners

Pinterest is partnering with power pinners like Avril Lavigne and Tierra Whack to highlight the power of this feature upgrade. Get your inspiration for new ways to pin from them and other power pinners on Pinterest.

“I have been a long time user of Pinterest and many of my creative projects start on my personal Pinterest boards. It helps me get my ideas straight so that when I am working with my team, everyone is on the same page. I am excited about this new way of sharing  boards because the possibilities to let people into my creative process are now even easier.” – Avril Lavigne 

An avid Pinner, Tierra uses Pinterest to store her eclectic interests and gather inspiration for multiple creative projects.

“Pinterest is a creative haven where I capture all the fascinating interests constantly swirling through my mind. With my thoughts racing at lightning speed, it is the perfect tool to organize every fleeting idea to ensure nothing is lost in the chaos. My boards are a random mosaic of my creative thoughts ready to spark my imagination. I am excited to share my board with everyone. It is more than just a collection of images, it’s inspiration waiting to provoke new ideas and creativity.” – Tierra Whack

Pinterest began testing board sharing earlier this year, partnering with influential Pinners and seizing cultural moments. This exciting new feature is an opportunity to foster genuine engagement among diverse and niche communities by providing a window into the inspiration behind creative projects.

Pinterest at The Met Gala

As the ultimate destination for fashion and beauty inspiration among creatives and Pinners alike, Pinterest partnered with renowned makeup artists, hair stylists and fashion stylists to unveil the inspiration and creative process behind the iconic Met Gala looks of celebrity clients. This exclusive peek behind the scenes showcased the visionary work of:

Fashion Stylist Mimi Cuttrell: “I drew my inspiration for this night through art and nature predominantly by sourcing images that inspired me on Pinterest and applied them to the direction we wanted to take with each of my clients’ looks. For example, we focused on statues and structured stone columns in a garden with vines and floral details for Gigi Hadid’s look.”

Hair Stylist Ursula Stephen: “Pinterest serves as the launching pad for my inspiration journey. I look for everything from old hair and fashion magazines to cartoons and architectural details. When it comes to organizing my inspirations,  I simply pin everything in one place without any particular order—mirroring the flow of my thoughts. As we near the event, I get even more creative. I discover myself pinning not just my visions but also the energy I want to convey through Jodie Turner’s final looks.”

How to power pin now

Needless to say, it’s simple. Here are the steps to get started easily.

• Go to your public board you want to share 
• Tap the share icon in the top right
• A video will auto-generate
• Click on the “Add to Story” button or “Download” the video to share anywhere
• Optional: Tap the “Edit” icon to edit Pins or select a different template.
• Copy board link.
• Click on the “Share Story” button. Instagram will automatically open.
• On Instagram, tap on the “Stickers” icon
• Choose “Link,” paste the board’s URL, and click “Done.”
• Share it to your Stories!

Want even more on how to step up your presence on Pinterest? You can read the full article here.